event connections

3 ways to deliver exceptional customer service

In our fast paced, technology driven society, the art of good customer service seems to have been lost. We interactive with machines more than people and are genuinely surprised when people go out of their way to help us.

With events, conferences and exhibitions, delivering good customer service both before, and during the event is critical. It impacts massively on people’s overall satisfaction and goes on to influence whether they will re-attend or recommend.

It’s not hard to get it right – here’s three golden rules to consider for your next project:

  1. People are busy. Respect the fact that people have taken time out of their business or personal diary to attend your event. Use that time to best effect, don’t waste a second of it. Using someone else’s time wisely shows that you value them.
  2. Communication is key. Ahead of the event, make sure people can access all of the information they need quickly and easily. Publish contact details and make sure you respond to questions and comments quickly and accurately. Misinformation is communication’s worst enemy!
  3. Take responsibility. Sometimes you get it wrong – it’s ok to acknowledge that and then make the next event better. Respond to feedback with empathy, even if you don’t agree with it.

At Event Connections, everything we do is designed to ensure that delegates have a good experience. With our focus on customer service, our clients are able to invest time in other areas of their event – ensuring that they have a great overall experience.