event connections

Streamline your event registration

There are some things in life that always seems like a chore. Buying airline tickets is a great example. There are so many options and variables and you can't afford to make a mistake. At the end of an excruciating process, all you've got is a very ordinary plane ticket. The exciting bit is actually getting on the plane to go on your trip.

Similarly, Event registration is not an end in itself - it's a means to an end. People might want to come to your event, but often the registration process can be unwieldy and long-winded. On the day itself, an in-effective registration desk will leave guests waiting in queues whilst organisers scan paper printouts and a table full of badges to find the right name.

So... based on our experience, here are a few tips to streamline your registration processes to make it all a lot easier for your delegates:

  1. Don't ask unnecessary questions - the more you ask, the more chance of inaccurate responses.
  2. Keep the online registration onto as few pages as possible - the more clicks, the more painful it is!
  3. Enable multi-channel registration - ensure that people can book by phone as well as online.
  4. Make sure any communications are clear and concise so that people can easily find the information they need.
  5. Use an effective tool and team for your on-site event registration - don't keep people waiting to get in.
  6. Make the on-site registration as slick and professional as possible - first impressions count.

If you need any other advice on how best to streamline your event registration processes just get in touch - we'd be happy to help!