event connections

Case Studies

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Case Study

Find out how we helped Samsung by reading their case study

Avenue Events is a dynamic event management business which operates across a wide range of sectors and event types. Over the past few years they have been contracted to deliver a series of launch and training events for Samsung, a market leader in high-tech electronics manufacturing and digital media.

Around 20 events get scheduled to take place over a five week period in various locations throughout the UK. With a short lead time the pressure was on to deliver to a very high standard and quickly!

Whilst Samsung's Area Sales Managers are involved in pulling together invitation lists they are unable to handle day to day enquiries, so look to us to handle delegate enquiries via phone and email. We create bespoke online booking systems and invitations that use Samsung's branding. Invitations are issued to those on lists provided by Samsung Area Sales Managers.

Delegates follow the link from their emails to register their attendance and a booking confirmation are automatically generated and sent to their email address.

Delegate support is provided by our experienced team who respond to phone calls and emails in Samsung's own name. This means that delegates receive a personal response but Area Sales Managers are free of day to day queries.

Our report module ensures that both Avenue Events and Samsung staff are able to monitor bookings in real time which really helps them to be able to plan effectively.

On-site registration is carried out by our experienced team who attend most of the events. The system remains live throughout meaning that delegates can continue to book for dates later in the series whilst other delegates are being registered on-site.

Badges are produced using Samsung's branding and as these are printed on arrival any name changes or spelling errors are dealt with easily.

We continue to work closely with both Avenue Events and Samsung to deliver the highest standards of delegate management services in advance and onsite. 

It was great to have Event Connections on site with us again - our customers are our number one priority and Event Connections make sure they get looked after. Their systems and staff always help us to make the most of events and their professionalism and attention to detail is second to none.

Colin Rodgers, General Manager - Independents, Samsung Electronics UK

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